Newport Beach, CA – OC Fashion Week®, the premier fashion event in California, recently concluded its three-day extravaganza showcasing a diverse array of local designers in California’s luxury market. The event, organized bi-annually, aimed to showcase both emerging and established iconic brands and fashion designers, making a significant impact in the global fashion landscape.
Elvira Paudel in collections by Coco Ribbon, Make-up by @DexVoxManti Marceline Ortega, Hair by Lyza Martinez @Makeupby_Lyza photo by Doug Tran at The Met Costa Mesa.
Audrey Mikulaco in collections by AVA Athleisurewear by Adham Amiri , Makeup by FacesbyFrida, Hair by Sean Hatahit @ochairroom, Lashes by @the_OC_LashLoft photo by Scott Rinaldi at Equinox Sports Club Irvine.
This year, diversity took center stage as OC Fashion Week® curated fashion destinations where designers could showcase their talent and be discovered. The shows were not just a celebration of fashion; they were a celebration of the rich tapestry of cultures and ideas that make up our community. By providing a platform for designers, OC Fashion Week® continued to foster creativity and innovation within the industry.
“In a world where fashion is a universal language, style is what we speak, we advocate for diversity and empowering talent,” said Kathy Marino, Founder of OC Fashion Week®. “OCFASHIONWEEK® is not just an event; it’s a celebration of individuality, culture, and the limitless possibilities within the fashion world.”
This season’s OCFASHIONWEEK® delivered an unrivaled experience, with curated showcases that rivaled the top 5 fashion capitals in the world. From emerging designers with fresh perspectives to established iconic brands, the event offered a unique opportunity for designers to captivate a global audience.
Alexandra Barrett photo by Doug Tran, Hair by DexVoxManti Marceline Ortega, and makeup by @Rosado.Beauty_byLonnie, Designer @anunnzicollection by @angelaparretta_ Jewelry @shopbexo Photographer: @theiconicphotographat at The Met Costa Mesa
The event was graced by VIP guest Brandie Marshal who stars on the Hit Show on Netflix Selling the OC represented by Andrea Thornton of Prolific Public Relations, who shared insights on how personal style and fashion intricately intertwine with personal branding in a panel discussion during the fashion week’s pre-quell party at ICONIC wellness in Newport beach. Andrea emphasized the significance of aligning personal style with personal branding to create a lasting and impactful impression.
“Your personal style is an extension of your personal brand,” said Andrea Thornton. “In the dynamic world of fashion, authenticity and individuality play a pivotal role in shaping a compelling personal brand. My team and I, were thrilled to be featured at OC Fashion Week®, an event that recognized the power of personal style in the realm of personal branding.”
As a photographer observing OC Fashion Week in October 2023, I had the privilege of seeing the essence of this spectacular event with my own eyes. The runway shows were the heart of the event, and they did not disappoint. Each collection told a unique story. The models glided down the runway with an air of confidence, showcasing the designers’ creations with poise and grace.
It was awe-inspiring to witness the meticulous attention to detail in every garment, from the intricate beadwork to the innovative use of fabrics. One thing that stood out was the diversity on the runway. Models of all backgrounds and body types graced the stage, reflecting a more inclusive and representative fashion industry. It was heartwarming to see the industry embrace a more diverse definition of beauty.
One aspect that I noticed was the sustainability. Several designers incorporated eco-friendly materials and ethical practices into their collections, highlighting the fashion industry’s growing commitment to environmental consciousness. As a photographer, OC Fashion Week 2023 was an exhilarating experience, and I left with a memory card full of images that captured the essence of this remarkable event.
Correspondents for Fashionista Now Boarding Estee Ochoa Image Stylist poses with Amanda Weil Soul Stylist he Met Costa Mesa.
Dino Glover, Membership Director at Equinox Irvine and COURTNEY PARRISH EQUINOX | SR MANAGER, EVENTS – @ocfashionweek was held for its first-time at the Equinox Sports Club of Orange County “we came and we conquered fashion week,” says Parrish elated by an incredible turnout despite anticipated rain, the sun had cleared the catwalks moments before showtimes
OC Fashion Week® set the stage for inclusivity and creativity within the fashion industry, encouraging designers and fashion enthusiasts to celebrate their authentic selves through their style choices.
2023 Sponsors
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